WARC is a leading supplier of marketing and advertising data including:
• A fully searchable database of over 6,000 award winning case studies
• Material featuring all major industry sectors and over 90 countries
• Over 500 event reports from conferences worldwide
• Over 50 content partners including Euromonitor, Millward Brown and the Futures Company
Can I access this resource?
To access WARC you must be either:
If you are not a member of any of these groups then unfortunately our licence does not allow access to the resource
Use of licenced material
All electronic databases are covered by licences, and failure to adhere to the terms of the licences could result in the University losing access to these resources.
All databases are provided for educational use only.
Your access to and use of the Services is restricted and is permitted for the Users’ own educational, research and academic purposes only except that your employees may use a reasonable amount of the Services into course or study packs for your students’ educational purposes. You may not designate any other individuals (including employees and individual contractors of your Affiliates) as Users. You agree not to permit any third-party to access the Services except as expressly authorized in a separate Third-Party Access Agreement provided by us. We will identify and authenticate Users by using IP addresses and/or ranges of IP addresses provided by you. Users may only access the Services via your secured network. You will make reasonable efforts to ensure that Users are aware of the rights and restrictions governing the access and use of the Services as contained in this Contract and that these rights and restriction are complied with. Immediately upon becoming aware of any unauthorized use or other breach by any User, you will inform us and take all reasonable and appropriate steps, including disciplinary action both to ensure that such activity ceases and to prevent any recurrence.
A copy of the full terms of the WARC licence can be found below.